Antecedents of Perceived Business Performance among Private Business Organizations: A Partial Least Square Approach

نویسندگان

چکیده

This study is very important to ensure that business organizations can formulate and plan a strategic continue their performance remains viable sustainable. The aim of this assess the direct relationships between corporate image, employee engagement, organizational culture, loyalty, among private organizations. vital be carried out because many face difficulty maintain in coming years. research model consists three independent variables: loyalty as mediator, dependent variable. adopts quantitative approach by using primary data for analysis. Primary were utilized survey questionnaire which was adopted adapted from previous studies used collection. 329 clean analysis utilizing structural equation modeling (SEM) technique. Smartpls3 run multivariate test proposed hypotheses. In addition, measurement assessment procedures also performed Smartpls3. PLS-SEM technique employed due its ability. Initially, convergent validity evaluated on assessing construct reliability validity. Then, discriminant assessed confirmed through cross-loading Hetrotrait-Monotrait (HTMT) ratios. Subsequently, hypotheses testing reveals have positive significant influence strongly affected loyalty. shows culture are factors need pay serious attention if they want planned achieved.

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ژورنال

عنوان ژورنال: International journal of academic research in business & social sciences

سال: 2022

ISSN: ['2308-3816', '2222-6990']

DOI: https://doi.org/10.6007/ijarbss/v12-i7/14053